Review management software for solar companies sends review requests after an install, watches new reviews on sites such as Google and helps you reply. NiceJob ranks first on this list, at 86.1/100, for small installers who want an automatic ask after each install.
Nobody builds review software for solar, so we judged general tools against an installer’s review cycle. Every product below is sold to local firms, home-services trades or brands with many sites. Each heading says so. The job we scored is narrower than general reputation work. You need one well-timed ask after energisation or PTO (permission to operate). Reminders should stop once a customer posts. You also need alerts when a review lands on Google or another site, and a quick reply from the office.
What this page covers: Review generation and reputation management only. For the wider marketing stack, such as call tracking, email follow-up and website lead capture, see our solar marketing software ranking. Want review requests triggered from your pipeline? Check the tool connects to the CRM (software that tracks customers and sales) you pick from our solar CRM ranking. We scored eight tools and platforms and ranked seven. Only five are review tools you can buy, and we have not padded the list. Google Business Profile and Trustpilot are review platforms you manage, not software you buy. They are ranked because installers have to run them, and they are labelled that way.
Quick picks
Rank | Product | Best for | Starting price (company page, checked October 2026) | Pricing model | Free plan / trial | Score /100 |
|---|---|---|---|---|---|---|
1 | Small installers automating post-install review requests | ✓ USD 75 per month | Flat monthly, no contract | 14-day trial | 86.1 | |
2 | Monitoring and answering reviews across several offices | Quote only | By location count | Demo only | 83.0 | |
3 | Installers with 2 to 10 branches on a published per-location price | ✓ USD 99 per month (1 location) | Per location | 14-day trial | 82.5 | |
4 | Large installers with many branches and survey programmes | ✓ USD 80 per location per month | Per location. Enterprise quote | Demo only | 80.4 | |
5 | Review requests sent by text from a shared inbox | Quote only | Per technician | Demo only | 66.2 | |
6 | The free listing where local reviews land | ✓ Free | Free | Free | 63.3 | |
7 | Installers in the UK, Ireland, Australia and New Zealand | ✓ Free (50 invitations a month). Paid from USD 99 a month per domain, billed annually | Per month, per domain, billed annually (12-month commitment) | Free plan. 14-day trial on Plus | 59.1 |
✓ Verified on the company’s own pricing page. ◐ Published by the company outside its pricing page (help centre, store or press release). ? We could not read the company’s pricing page, so the figure is not confirmed. Prices checked October 2026.
Quote only means the company shows no public price. You ask it for a quote.
How the 7 tools scored
- Use-case fit 35%
- User reviews 20%
- Pricing 15%
- Ease of use 10%
- Support 10%
- Momentum 10%
Tool | Score chart | Score |
|---|---|---|
86.1 out of 100 | 86.1 | |
83 out of 100 | 83.0 | |
82.5 out of 100 | 82.5 | |
80.4 out of 100 | 80.4 | |
66.2 out of 100 | 66.2 | |
63.3 out of 100 | 63.3 | |
59.1 out of 100 | 59.1 |
Each bar shows the weighted score out of 100.
Sub-scores at a glance (0-10)
Product | Use-case fit | User reviews | Pricing | Ease of use | Support | Momentum | Total /100 |
|---|---|---|---|---|---|---|---|
10.0 | 9.0 | 7.0 | 10.0 | 7.5 | 5.0 | 86.1 | |
10.0 | 8.5 | 4.0 | 10.0 | 10.0 | 5.0 | 83.0 | |
10.0 | 7.2 | 7.0 | 7.5 | 10.0 | 5.0 | 82.5 | |
10.0 | 7.5 | 7.0 | 7.5 | 7.5 | 5.0 | 80.4 | |
6.7 | 7.2 | 4.0 | 10.0 | 5.0 | 7.5 | 66.2 | |
6.7 | 5.0 | 10.0 | 5.0 | 5.0 | 5.0 | 63.3 | |
6.7 | 6.4 | 7.0 | 5.0 | 2.5 | 5.0 | 59.1 |
A 5.0 on reviews, ease, support or momentum is our neutral score. We use it when public evidence is thin. It is not a judgement.
What is the difference between review software and review platforms?
Installers often mix up two different things. Review platforms are where homeowners read and leave reviews. Google Business Profile is the main one, with Trustpilot in some markets and solar directories such as SolarReviews. You do not buy them. You claim a profile and manage it.
Review management software sits on top. NiceJob, Birdeye, GatherUp, Reputation and Podium send the requests and chase people who have not replied. They pull reviews from many sites into one dashboard and help you respond. Most connect to Google Business Profile, so new reviews land where they count for local search.
A small installer can start with Google Business Profile alone and ask by hand. Software pays off once installs come so often that requests get forgotten. It also helps when several offices each have a profile to watch. Our CRM and lead management hub lists every related guide.
What rules should you follow when you ask for reviews?
Automating requests is fine. How you ask is what gets installers into trouble. Some review platforms ban two practices, and the rules can change. So read each platform’s current policy before you switch automation on.
- No incentives for reviews. Do not offer discounts, gift cards or prize draws in return for a review. Referral rewards are a separate programme, so keep them out of the review request. NiceJob’s Pro plan lists gifts, so check how you use them.
- No gating. Do not screen customers first and send only the happy ones to Google. Ask everyone, and handle complaints through your normal service process.
- Do not over-ask. GatherUp reviewers on Capterra say the tool may ask customers too many times. Set reminders to stop after a review is left.
Timing matters more than wording. For solar, goodwill usually peaks when the system is energised or PTO comes through. The day the contract is signed is too early.
How did we rank these review management tools?
How the score is weighted
- Use-case fit 35%
- User reviews 20%
- Pricing 15%
- Ease of use 10%
- Support 10%
- Momentum 10%
Our desk research ran from 22 to 24 October 2026. We read company pricing and feature pages and user reviews on G2, Capterra and Trustpilot (review websites). We tested none of them hands-on. Seven products cleared our minimum match score (4 out of 10). Six criteria make up each score.
- Use-case fit (35%): Proven review requests and reminders, monitoring across sites, reply tools, and a fit with an installer’s size and markets.
- User reviews (20%): G2 and Capterra ratings, weighted down when few people have rated.
- Pricing (15%): Free scores best, then published prices, then prices you must ask for.
- Ease of use, support and momentum (10% each): Sub-scores from reviews, support we could document and dated releases.
When a criterion has under eight reviews or no evidence, it gets a neutral 5.0. That is why Google Business Profile, with no G2 or Capterra listing, has a neutral review score. Scores fit this page’s job, so a tool can score differently on another page. SurgePV is not part of this ranking. Read the full method and how we verify pricing.
1. NiceJob (general review and referral software): best for small installers automating post-install review requests
Best for: Owner-led residential installers in the US and Canada doing a steady number of installs a month. Score: 86.1/100.
What it is: Small home-services firms such as HVAC, roofing and electrical contractors are the main market for NiceJob, a review and referral tool. Its G2 reviewers are mostly construction trades. Solar is not one of its listed industries, but it does the core review job well.
Why we picked it: It scored highest for fit on the core job: one automatic ask after each install, with reminders. It has a published price, no contract and high ratings on both G2 and Capterra.
Key features:
- SMS and email review requests after each job, with automatic reminders.
- AI-drafted review replies (Pro).
- NPS (customer loyalty) surveys (Pro).
- Review widgets that show new reviews on your website.
- Leaderboard showing which crew or rep earns reviews.
- Connects to Google Business Profile, Facebook, Jobber, Housecall Pro, ServiceTitan, HubSpot and Zapier.
Pricing: Starter is USD 75 per month. It covers review requests, widgets, social sharing, a team leaderboard and a microsite. Pro, at USD 125 per month, adds AI review replies, NPS surveys, referrals and competitive intelligence. No contract and a 14-day free trial. Checked October 2026 on NiceJob pricing.
Pros (from user reviews):
- Automated requests clearly raise review volume (Capterra).
- Very easy to use. This is the most-cited G2 strength (G2).
- Support gets strong praise in written reviews.
Cons (from user reviews):
- A bit expensive for small companies.
- Some reviewers find phone support hard to reach.
- Few ways to tailor it.
Reviews: G2 4.8/5 from 423 reviews. Capterra 4.9/5 from 203 reviews. Both checked October 2026.
Want to see NiceJob (general review and referral software) working? Book a demo with the SolarSoftwares team.
Book a demoYour request goes by email to the SolarSoftwares team. A time is set only after we reply. It does not change any score or ranking.
2. Birdeye (general reputation platform): best for monitoring and answering reviews across several offices
Best for: Regional installers with several branches in the US, Canada, Australia or the UK. Score: 83.0/100.
What it is: Birdeye is a reputation platform that sends review requests, watches review sites and drafts AI replies. Listings, messaging and payments sit on top. It has the clearest proof of solar use in this ranking. SunSolar Solutions in Phoenix (1,336 reviews) and Venture Solar in Brooklyn both have Birdeye-hosted review profiles.
Why we picked it: It covers requests, monitoring and replies across many sites, and US installers already use its hosted review pages. It also has one of the largest review bases here.
Key features:
- Review requests and monitoring across sites.
- AI review responses.
- Business listings management.
- Hosted public review profile pages.
- Messaging inbox and mobile app.
- AI search visibility tools.
Pricing: You must ask for a quote, through a form that asks how many locations you have, from 1-3 to 1,000+. Checked October 2026 on Birdeye pricing.
Pros (from user reviews):
- Easy to learn and find your way around (Capterra).
- Fast support. G2 quality of support is 9.4/10 from 3,489 responses (G2).
- Automation means the office no longer chases reviews by hand.
Cons (from user reviews):
- Advanced review features sit on pricier tiers.
- Reports can be confusing.
- Not every CRM connects.
Reviews: G2 4.7/5 from 4,205 reviews, with ease of use 9.3/10. Capterra 4.7/5 from 707 reviews. Both checked October 2026.
Want to see Birdeye (general reputation platform) working? Book a demo with the SolarSoftwares team.
Book a demoYour request goes by email to the SolarSoftwares team. A time is set only after we reply. It does not change any score or ranking.
3. GatherUp (general review management software): best for installers with 2 to 10 branches on a published per-location price
Best for: Installers with 2 to 10 branches, and marketing agencies serving installers under their own brand. Score: 82.5/100.
What it is: GatherUp handles review requests, monitoring across more than 100 sites, NPS and customer surveys, and listings. It also sells a white-label platform (resold under the agency’s own brand) to agencies. Its USD 60 per-location rate is the lowest published per-location price here. Reputation also publishes prices, from USD 80.
Why we picked it: It has the lowest published per-location price for firms with 2 to 10 branches. It also watches reviews on more than 100 sites.
Key features:
- SMS and email requests, with up to 300 SMS and 3,000 email credits per location a month.
- Review monitoring across 100+ sites, including Google, Facebook, Trustpilot, BBB and Yelp.
- NPS and customer surveys.
- AI-crafted review replies.
- QR codes for in-person asks at handover.
- Zapier (a tool that links apps), an API (a way for apps to share data) and webhooks (automatic messages between apps).
Pricing: Small Business is USD 99 per month for one location. Multi Location is USD 60 per location per month for 2 to 10 locations. Larger tiers and Agency are by quote. Listings Hub (125 directories) is USD 40 per location per month, and Review Defense is quoted. Annual billing saves 20%, and there is a 14-day free trial. Checked October 2026 on GatherUp pricing.
Pros (from user reviews):
- Easy to set up, with little downtime (Capterra).
- One dashboard for reviews from many sites.
- Reminders go out on their own to customers who have not replied.
Cons (from user reviews):
- Setup is quick, but some find the dashboard cluttered day to day.
- May ask customers too many times if reminders are not tuned.
- Few training time slots.
Reviews: G2 4.5/5 from 50 reviews, with support 9.2/10. Capterra 4.6/5 from 41 reviews. Both checked October 2026.
Want to see GatherUp (general review management software) working? Book a demo with the SolarSoftwares team.
Book a demoYour request goes by email to the SolarSoftwares team. A time is set only after we reply. It does not change any score or ranking.
4. Reputation (general enterprise reputation platform): best for large installers with many branches and survey programmes
Best for: Mid-sized and large installers that run customer surveys and social media as well as reviews. Score: 80.4/100.
What it is: Reputation (Reputation.com) covers reviews, listings, surveys, social listening and sentiment tracking for brands with many sites. It is more than a small installer needs. Its reporting suits a business that measures customer experience across many branches.
Why we picked it: It publishes per-location prices and adds the surveys and social tools that large installers use. A big G2 review base backs its score.
Key features:
- Review requests and AI responses.
- Listings and local SEO.
- Customer surveys.
- Social media posting and listening.
- Customer mood tracking and rival benchmarks.
- Ticketing (Actions).
Pricing: Rep Core is USD 80 per location per month, with review requests, AI responses, listings and SEO. Rep Core + Pulse is USD 115 and adds a Reputation Score, an AI reputation manager and basic surveys. Rep Core + Surveys is USD 150, with advanced surveys and outreach. Enterprise, for 125+ locations, is quoted, and add-ons are unpriced. Demo only. Checked October 2026 on Reputation pricing.
Pros (from user reviews):
- Collects and sorts reviews from all platforms (Capterra).
- You can reply to reviews straight from the platform.
- A content library and user controls help a large team stay on message.
Cons (from reviews and our research):
- Reviewers report frequent glitches, with features sometimes failing without notice.
- Hard to build useful custom reports.
- Demo only, and add-on and Enterprise prices are not published.
Reviews: G2 4.5/5 from 2,469 reviews. Capterra 4.4/5 from 184 reviews, with ease of use 4.5/5. Both checked October 2026.
Want to see Reputation (general enterprise reputation platform) working? Book a demo with the SolarSoftwares team.
Book a demoYour request goes by email to the SolarSoftwares team. A time is set only after we reply. It does not change any score or ranking.
5. Podium (general home-services messaging platform): best for review requests sent by text from a shared inbox
Best for: US home installers who already talk to customers by text. Score: 66.2/100.
What it is: Podium sells messaging, reviews and payments to local businesses. Its home-services plan is being rebuilt as an AI-led system with phones and dispatch. Solar is not a listed industry, and review requests are one feature among many, so it scores lower on this job than the dedicated tools.
Why we picked it: Requests go out by text from the same inbox your team already uses with customers. Staff can ask in the same thread, with no second tool to learn.
Key features:
- Review requests by text.
- One inbox for texts and website chat.
- Text AI and Voice AI agents.
- Payments.
- Dispatch, estimates and a technician app (home-services plan).
Pricing: You must ask for a quote. The home-services plan is priced per technician. Checked October 2026 on Podium plans.
Pros (from user reviews):
- See every review customers leave in one place (Capterra).
- Very easy to use and get into.
- A single number across sites makes it easy to look up a customer (Capterra).
Cons (from user reviews):
- Annual contracts that reviewers say are hard to cancel.
- Expensive, with no published price.
- Capterra rates customer support 4.0/5, with complaints that support is unreachable.
Reviews: G2 4.5/5 from 2,109 reviews. Capterra 4.2/5 from 526 reviews. Both checked October 2026.
Want to see Podium (general home-services messaging platform) working? Book a demo with the SolarSoftwares team.
Book a demoYour request goes by email to the SolarSoftwares team. A time is set only after we reply. It does not change any score or ranking.
6. Google Business Profile (general review platform to manage): best for the free listing where local reviews land
Best for: Every installer serving homeowners or local businesses. Score: 63.3/100.
What it is: Google Business Profile is Google’s free listing on Search and Maps, where homeowners read and leave most local reviews. It is not software you buy, and most review tools above exist to feed it. It ranks here because managing it well is part of the job.
Why we picked it: It costs nothing, and reviews left here show in Google Search and Maps. Its review score is neutral only because G2 and Capterra do not list it.
Key features:
- Reply to and manage reviews.
- Posts for updates and special offers.
- Performance insights on search terms, calls and bookings.
- Service-area listing without a storefront.
- Quote requests and online booking.
- Services, photos, credentials and years in business.
Pricing: Free. Google Ads products, including Local Services Ads, are separate and paid. Checked October 2026 on Google Business Profile.
Pros (from our research):
- Free, with no seat or location fees.
- Reviews appear in Google Search and Maps, where local buyers look.
- The service-area setting suits installers without a showroom.
Cons (from our research):
- No automated review requests or reminders.
- No view of reviews on other sites.
- No G2 or Capterra reviews to judge it by.
Reviews: No user reviews found as of October 2026.
Want to see Google Business Profile (general review platform to manage) working? Book a demo with the SolarSoftwares team.
Book a demoYour request goes by email to the SolarSoftwares team. A time is set only after we reply. It does not change any score or ranking.
7. Trustpilot (general review platform to manage): best for installers in the UK, Ireland, Australia and New Zealand
Best for: Installers in markets where homeowners check Trustpilot, especially the UK. It has regional business sites for the UK, Ireland, Australia and New Zealand. Score: 59.1/100.
What it is: Run by Trustpilot A/S, Trustpilot is a public review site with paid business plans for invitations, website widgets and analytics. Like Google, it is a platform you manage, not a tool that manages other sites. It is more common with e-commerce brands than with US local installers.
Why we picked it: Its free account sends 50 invitations a month, so you can start at no cost. Unlike Birdeye or Podium, its paid plans have published prices.
Key features:
- Automated review invitations.
- TrustBox website widgets.
- Reply to reviews.
- Marketing assets.
- Analytics dashboards (Premium).
Pricing: A free business account includes 50 automated invitations a month. Starter is from USD 99 a month per domain, with 100 invitations, 2 widgets and 1 user. It is for new small businesses up to USD 5 million revenue. Plus is from USD 319 a month, with 300 invitations, 10 widgets, 3 users and a 14-day trial. Premium is from USD 799 a month, with 1,000 invitations, 21 widgets, 10 users and a customer success manager. Enterprise is quoted. All paid prices are per month, per domain, billed annually with a 12-month commitment. Checked October 2026 on Trustpilot pricing.
Pros (from reviews and our research):
- Many users see it as credible, and the website widget builds trust with visitors (Capterra).
- Easy for customers to read reviews.
- The free account sends 50 invitations a month, so you can start without paying.
Cons (from reviews and our research):
- Some reviewers doubt reviews are genuine, and you have little control over misleading ones.
- High cost and steep price rises at renewal.
- Less used by US local installers, whose customers mostly check Google.
Reviews: Capterra 4.5/5 from 1,207 reviews (capterra.ca). G2 3.3/5 from 265 reviews, though G2 also shows 3.4 from 262, with support 6.8/10. Both checked October 2026.
Want to see Trustpilot (general review platform to manage) working? Book a demo with the SolarSoftwares team.
Book a demoYour request goes by email to the SolarSoftwares team. A time is set only after we reply. It does not change any score or ranking.
How do the review tools compare side by side?
Product | Type | Automated requests | Multi-site monitoring | AI replies | Listings | Starting price |
|---|---|---|---|---|---|---|
Software | SMS and email, reminders | Not documented | Pro | No | USD 75/mo | |
Software | Yes | Yes | Yes | Yes | Quote only | |
Software | SMS and email, reminders | 100+ sites | Yes | Add-on, USD 40/location | USD 99/mo | |
Software | Yes | Yes | Yes | Yes | USD 80/location/mo | |
Software | By text | Not documented | Not documented | No | Quote only | |
Platform | No | No | No | Is the listing | Free | |
Platform | Invitations (50/mo free) | No | Not documented | No | Free. From USD 99 a month per domain, billed annually |
Also considered
- SolarReviews (installer leads and profiles) (below the minimum score): a US solar review directory that sells consumer-requested leads through a bid-based control panel. It is a platform and lead seller, not review management software. Its Trustpilot rating of 4.0/5 from 180 reviews comes mostly from homeowners (checked October 2026). For its lead side, see solar lead generation companies.
- Homeowner communication apps (Bodhi, Sunvoy): Not scored, because we found no confirmed review feature.
How do you choose review management software?
- One office doing regular residential installs? Pick NiceJob Starter at USD 75 a month and connect it to Google Business Profile.
- Several branches, and you want listings and messaging too? Get a Birdeye quote.
- 2 to 10 locations and you want a published price? Pick GatherUp at USD 60 per location per month.
- A large installer running surveys and social media across many branches? Demo Reputation.
- Your team already lives in text conversations and wants AI answering? Look at Podium, and check the contract term.
- Selling in the UK, Ireland, Australia or New Zealand? Claim a free Trustpilot profile before paying for a plan.
- Just starting? Claim and complete your Google Business Profile first. It costs nothing.
Want the wider field? Browse every verified tool in our CRM and lead management category.
Review management software FAQs
How do solar companies get more Google reviews?
Ask every customer when their goodwill peaks, and make it one tap. Tools such as NiceJob (from USD 75 a month) and GatherUp (from USD 99) send SMS and email requests with reminders (checked October 2026). Each request links to your Google Business Profile. Reply to every review.
How do I automate review requests after a solar install without breaking platform rules?
Trigger the request from your CRM or job tool at a fixed milestone, such as system energised. Send it to every customer. Review platforms generally ban paid-for reviews and screening out unhappy customers before you ask. Check each platform’s current policy, and cap reminders.
Is it legal to incentivise customer reviews?
It depends on your country, and we do not give legal advice. Review platforms generally forbid rewards for reviews, so an incentivised review risks removal even where it is lawful. Take legal advice for your market, and keep referral rewards separate from review requests.
Should a solar installer manage SolarReviews and EnergySage profiles as well as Google?
Manage Google Business Profile first, because it is free and appears in local search. SolarReviews has installer profiles alongside a paid lead programme, and its own Trustpilot rating is 4.0/5 from 180 reviews (checked October 2026). We did not research EnergySage for this page.
How much does review management software cost?
As of October 2026, NiceJob starts at USD 75 a month, GatherUp at USD 99 for one location and Reputation at USD 80 per location. Birdeye and Podium are quote only. Google Business Profile is free. Trustpilot has a free plan, and paid plans start at USD 99 a month.
Sources
All checked 22 to 24 October 2026.
- NiceJob: pricing, product information, G2, Capterra
- Birdeye: pricing, SunSolar Solutions profile, Venture Solar profile, G2, Capterra
- GatherUp: pricing, G2, Capterra
- Reputation: pricing, G2, Capterra
- Podium: plans, Capterra
- Google Business Profile: product page
- Trustpilot: pricing, G2, Capterra
- SolarReviews: installer registration, Trustpilot
Last updated 28 October 2026. Next scheduled review: 23 January 2027.